The world of work has changed beyond recognition in the last 50 years. Apart from enormous technology transformations, the culture is so far removed from the way it used to be. In my grandparents’ day, you could reasonably expect to remain with a single company your entire working life, working your way up the ladder if you could. Barely any of those careers exist now. 
Today, the paths are no longer linear – and no one expects you to stay in the same “job for life”. The the job market is constantly evolving. Some days you may not know where you want to take your career next, because there are so many new options and opportunities out there – and some days, it feels like there’s no clear way forward at all. That’s where a career coach becomes your trusted ally, and your career’s best friend. 

So what is Career Coaching? 

A career coach is a professional who specialises in the job market of today. You’re the expert in your field, and they are the experts in the corporate landscape you operate in. Their goal is to deliver a personal career strategy for you, and to give you the support you need to achieve it. 
They get to know you as an individual and as a professional, and then draw upon their expertise in job search strategies, personal branding, career planning, and skills development. Then they will craft personalised support and insights for you, so that you can determine the career goals you want, and have strategies for achieving them. 

When might you use a Career Coach?  

The decision to engage a career coach will ultimately depend on your individual circumstances and objectives, but there are certain times when seeking that guidance can be particularly beneficial for you: 
Career Exploration and Decision-Making: If you're feeling uncertain about your career direction or considering a change, a career coach can help you clarify your goals, explore potential options, and make informed decisions about your professional future. 
Job Search Challenges: If you're struggling to secure job interviews, getting nowhere with applications and interviews, or feeling stuck in your job search, a career coach can provide valuable insights, strategies, and support to revitalise your efforts and find the role you’ve been looking for. 
Professional Development and Advancement: When you're aiming for promotion up through the strata of your organisation, or seeking to enhance your leadership skills, a career coach can offer guidance on professional development strategies to help you achieve those goals. 
Career Transition or Re-entry: If you're transitioning to a new industry, returning to the workforce after time away, or navigating a career transition due to external factors like redundancy or organisational change, a career coach can provide the guidance and support you need to navigate these transitions with confidence and resilience. 
Entrepreneurship and Freelancing: If you're looking at starting your own business, freelancing, or pursuing entrepreneurial ventures, a career coach can support you to launch and grow your venture successfully. 

 How Career Coaching works 

Assessment and Goal Setting: Career coaches begin by conducting assessments with you to establish a comprehensive understanding of your strengths, skills, values, and career aspirations. Based on this, they will work collaboratively with you to establish clear and achievable goals, tailored to your unique circumstances and ambitions. 
Skill Enhancement and Development: Whether it's honing existing skills or acquiring new ones, your career coach will guide you on skill development strategies that align with the objectives you’ve set. This is likely to involve identifying the areas you’d like to work on, and then connecting you with relevant training programmes, or finding resources to enhance those professional competencies. 
CV Writing and Personal Branding: Crafting a CV that represents and reflects you and establishing a strong personal brand are essential components of a successful job search, especially when it comes to career advancement at executive level. Your career coach will advise you on structuring and wording a tailored CV that answers the brief for your next career move. They can help with optimising your LinkedIn profiles, and developing an authentic personal brand that effectively communicates everything you have to offer – from tangible successes to personal attributes. 
Job Search Strategies: Navigating the job market can be daunting, especially if you’re an executive exploring new career opportunities, or looking to transition between industries. Your career coach will provide guidance on effective job search strategies, including networking techniques, tapping into the people you already know, maximising the opportunities in online platforms, and accessing hidden job markets. They also offer support in preparing for interviews, negotiating offers, and evaluating that offer when you get it. 
Career Transition Support: If you’re stepping up to a new role or transitioning to a new industry, your career coach will help you to explore alternative paths, assess the feasibility of an industry transitions, and develop action plans to successfully navigate you through with minimal risk and maximum opportunity. 
Accountability and Support: One of the most significant benefits of working with a career coach is the accountability and support they provide throughout the career development process. Your career coach is your trusted ally, offering you encouragement, motivation, and constructive feedback to help you stay focused and committed to your goals. 
Whether you're at a crossroads in your career, seeking to advance professionally, or facing challenges in your job search, partnering with a career coach can be the game-changer you need. They’ll provide the clarity, confidence, and direction you need to succeed in today's competitive, uncertain and challenging job market – they truly are the perfect partner your career’s been missing. 
At Haus of Coaching, careers are our speciality. We’d love to find out how far you’ve come, where you’d like to go, and be your trusted ally to get there. Contact us today to find out how we can do it. 
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